The importance of SEO for online business is seemingly quantified by these latest statistics, which, judging by their similarity to those observed as part of the 2010 study, are not likely to change significantly in the near future.”įor many, it’ll come as no surprise that the findings also showed a significant drop in traffic from to results. “While being the number one result on a Google search results page is obviously important, these numbers show just how big of an advantage websites of this type have over any competitors listed below them.
A similar study by the Chitika team back in 2010 showed comparable results, and Chitika suggests the findings validate the importance of SEO for online businesses.
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